SAN FRANCISCO NIGHT MINISTRY
Nonprofit — pastoral care and crisis support
San Francisco Night Ministry
Vision & Mission Update
Marketing Assessment
Logo Redesign
National Planning
Challenge: The organization's brand identity no longer reflected its evolving mission, vision, and values, or the full breadth of the community it serves — clients, volunteers, partners, and donors.
The Work: Twin Fish Group's client work revitalized the brand identity to authentically reflect the organization's mission, vision, and values, and to better engage its full range of audiences.
Results: A brand identity aligned with mission — ready to represent the organization consistently across every audience it serves.
Supported organization shift in strategy · Built foundation for marketing communication